At The Horse Essentials (“we”, “us”, or “our”), we understand that equestrian professionals value both premium performance gear and trustworthy business practices. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website thehorseessentials.com or make purchases from our global clientele of professional stables, working ranches, and dedicated horse owners.

1. Information We Collect

We collect information to provide better services to all our equestrian customers:

  • Personal Information: Name, email address, phone number, shipping/billing address, payment information when you make a purchase or create an account.
  • Transaction Data: Details about products you purchase, shipping preferences, and order history.
  • Technical Data: IP address, browser type, operating system, referring URLs, and device information.
  • Usage Data: Information about how you interact with our website (pages visited, time spent, etc.).
  • Communication Data: Records of your correspondence with our equestrian support team.

2. How We Use Your Information

We use your information with the same care we apply to selecting our premium horse equipment:

  • Process and fulfill your orders for horse blankets, boots, training aids, and other equipment
  • Provide customer support tailored to professional equestrian needs
  • Improve our website and product offerings for competitive stable clients
  • Send order confirmations, shipping notifications, and service-related communications
  • Prevent fraud and enhance payment security (PCI-compliant processing)
  • Comply with legal obligations and protect our rights

3. Data Sharing and Disclosure

We treat your data with the same discretion expected in the equestrian community:

  • Service Providers: Trusted partners who assist with payment processing (PayPal, credit card processors), shipping carriers, and IT services.
  • Legal Requirements: When required by law or to protect our rights, property, or safety.
  • Business Transfers: In connection with any merger or sale of company assets.

We never sell your personal information to third-party marketers.

4. International Data Transfers

As we serve equestrian professionals worldwide (excluding some Asian and remote regions), your information may be transferred to and processed in countries other than your own. We ensure all transfers comply with applicable data protection laws.

5. Data Storage and Security

We protect your data with the same vigilance we apply to shipping boots and protective gear:

  • 256-bit SSL encryption for all transactions (look for the padlock icon)
  • PCI-compliant payment processing that never stores full credit card numbers
  • Regular security audits and fraud monitoring
  • Limited access to personal information on a need-to-know basis

6. Your Rights and Choices

Professional equestrians deserve control over their information:

  • Access & Correction: Review and update your account information
  • Deletion: Request deletion of personal data, subject to legal requirements
  • Opt-Out: Unsubscribe from marketing communications (transactional messages will continue)
  • Data Portability: Request a copy of your data in a machine-readable format

7. Cookies and Tracking Technologies

Our website uses cookies to provide the best shopping experience for competitive riders:

  • Essential Cookies: Required for site functionality (shopping cart, checkout process)
  • Performance Cookies: Help us improve site performance for faster order processing
  • Analytics Cookies: Understand how professionals navigate our site to enhance product displays

You can manage cookie preferences through your browser settings, though this may affect site functionality.

8. Children’s Privacy

Our products and services are directed to professional equestrians and horse owners. We do not knowingly collect information from children under 16 without parental consent.

9. Changes to This Policy

We may update this policy as our business evolves. Significant changes will be communicated to our valued equestrian customers through our website or email.

10. Contact Our Equestrian Team

For privacy-related questions or to exercise your rights, contact our knowledgeable team:

Email: [email protected]
Postal Address:
The Horse Essentials
2960 Ward Road
El Paso, TX 79901
USA

From our stable to yours – protecting your privacy since 2015.